by Lindsey | Apr 28, 2014 | Blog, Email Marketing
You’ve probably been told to add an email signup form to your website and you recognize the importance of capturing incoming visitors. That is a critical first step – recognizing the need for the form. So now that you have this amazing box of wonder, what...
by Lindsey | Apr 25, 2014 | Blog, Email Marketing
Email templates, as you can probably guess, are an important piece of the email marketing puzzle. You have to get your message across quickly and effectively while ensuring a pleasant look and feel. Don’t over complicate your email template. You can make a great...
by Lindsey | Apr 24, 2014 | Blog, Email Marketing
Headlines are important for two main reasons: Capturing Attention and Search Engine Optimization. I always recommend writing the headline first, then crafting the copy around it. But how can you come up with that many unique and captivating headlines? It must take...
by Lindsey | Apr 12, 2014 | Blog, Social Media Marketing
Online marketing for small, local businesses can be both intimidating and overwhelming for owners. But it doesn’t have to be! You can easily get started with your online marketing efforts by starting a small list of tasks and working on them throughout the week...
by Lindsey | Feb 15, 2014 | Blog, Content Marketing
You have a website, a blog and a few social media accounts – great! Now you want to start writing some useful content to extend visitor engagement and attract targeted readers. It’s common to get stuck at this point. You’ve worked through all the...